Amazon, Flipkart, Snapdeal, and other e-commerce sites are all set to restart the distribution of non-essential goods in all three zones namely red, orange, and green. When the nation entered lockdown 4.0, the MHA released fresh business instructions capable of resuming services in all three areas. However, containment zones are not relaxed and no services resumed in those areas.
Until now, e-commerce platforms have been allowed to supply essential items in red zones, but now they can supply other non-essential items such as mobile phones, laptops, and other electronic items. Amazon and Flipkart still have to say the same thing, but Snapdeal and Paytm Mall have already shared their views.
We are grateful to the government for deciding to allow non-essential deliveries in red zones across the country. This move will help us contribute to the rest of the metro cities that are already collapsing in red zones. We received a large number of consumer electronics wishlist orders from metro cities waiting for people to buy laptops, mobile phones, and other items for daily use for the last several weeks now. The decision of the government will help to open up consumer electronics supplies from warehouses in the red zones. We have already had talks with our retailer and logistics partners and will begin taking orders from Monday itself and shipping them. All state and central guidelines are observed for activity in red zones. We hope to see more relaxation in the interstate movement of non-essential products in the coming week, so that e-commerce traffic increases, “said Srinivas Mothey, Senior Vice President, Paytm Mall in a statement.
Amazon and Flipkart do not yet accept orders for non-essential items in Delhi as MHA’s latest guidelines say the states will make a final call about the businesses it wants to open in its cities. After receiving a nod from the Delhi Government, Amazon and Flipkart will likely resume their services in the capital. However, Snapdeal said in a tweet that it is happy to restart services in all three zones.
“We welcome the MHA guidance, which paves the way for a broader resumption of economic activity in most parts of India. In the last two months, e-commerce has played a critical role in providing shoppers with a variety of much-needed goods – within the comfort of their homes. Our vendors and distribution partners have worked tirelessly to satisfy these criteria while following stringent security controls, and we admire their commitment to the opportunity. We are ready and prepared at Snapdeal to start serving consumers across India – in red, green, and orange areas – by providing them with access to the largest collection of millions of items. This is also the moment that will allow lakhs of medium and small online sellers to start rebuilding their businesses as they meet the needs of users in cities and towns across India, “a spokesperson for Snapdeal said in a statement.
The government had previously allowed Amazon, Flipkart, and others to resume the distribution of non-essential goods in orange and green areas. They were forbidden to supply goods in red zones.